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Too expensive for MAKER? 3D Printer Makes Animation Easy Comes Into The True

June 12, 2020

Analysis of 3D printer makes animation no longer expensive. The 3D printer applies the excellent 3D digital modeling technology to design the animation manual 3D model, and combines with the 3D printing technology to study and practice the new digital form of animation manual design. Compared with the traditional manual prototype production means, it summarizes some advantages of digital design, and promotes the innovation of domestic animation manual production form and the improvement of design level. In the past few decades, Japanese and American animation products have occupied 13.59 million shares in the global market. However, today, the popularity of digital 3D modeling technology and 3D printer technology makes the traditional animation peripheral product design and manufacturing produce new forms and new possibilities, which gives China's handicraft industry a development opportunity. How to apply cutting-edge technology, new technology and new technology to the design and development of animation peripheral products, such as handmade animation, to establish a set of excellent and efficient new forms, may be the key to let China's animation handmade industry go to the world stage.

Too expensive for MAKER? 3D Printer Makes Animation Easy Comes Into The True-01

1. Huge animation market

According to the data released by the State Administration of radio, film and television, the annual output value of the global animation industry is about 40 billion US dollars, while the related derivative products reach 7400 billion US dollars, of which hand-made products account for a large proportion. Of China's 1.3 billion people, 400 million teenagers constitute a huge consumer market for animation and its derivatives. The annual sales volume of children's food is 35 billion yuan, toys 20 billion yuan, children's clothing 90 billion yuan, children's audio-visual products and various children's publications more than 10 billion yuan. At the same time, it is worth noting that not only children under 14 years old have consumption demand for animation and derivatives, but also generations of people who have grown up from middle school students to the post-80s to watch cartoons have become powerful consumers around animation.

The most important profit model of foreign animation production and sales is "animation production - animation broadcast - derivative product development - derivative product sales - income - reproduction". But in China, we will find that the industrial chain is not complete. The domestic animation industry mainly focuses on the animation production and broadcast channels, and pays less attention to the development and publicity of derivatives. From the perspective of fund allocation proportion, most of the funds are used in the early and middle stages, and the latter stage funds, especially in product development, brand authorization and other links, are not invested enough. Even some companies almost have no market operation funds needed for planning and arranging the later period. As a result, they often have to rely on a single channel and product. The product influence is very limited, and it is difficult to form a valuable animation IP. Therefore, how to work hard on the industrial chain, regarding the design and production of derivatives around animation as equally important, and a part of early planning, is an important path to improve the development of animation industry. As an important part of animation derivatives, the research on its creation and production mode, as well as the research on using 3D modeling and 3D printer to optimize production mode are of practical significance.

2. Pain points in traditional handmade prototype production

Due to the limitation of the characteristics of materials and production tools, the production of traditional handmade prototypes is difficult to meet the increasingly demanding industrial demand in terms of talent demand and design and production methods. This is the pain point of traditional handmade production. 3D printers can print out the complete 3D modeling, saving time and materials.

3. High demand for technical talents

The design and production of traditional handmade prototype requires too much talents. The work of a hand-held archetypal is equivalent to that of a traditional sculptor, who creates characters in animation by using sculpture materials and techniques. The nature of its work determines that the archetypal engineer has the professional skills of the sculptor, at the same time, the charm of the animation image is very clear. The traditional hand-made production mainly uses some oil mud or clay as materials. Although Japanese prototyping engineers have invented the clay materials they think are the most important in decades of production, compared with the "virtual clay" in the digital modeling software, it still has many disadvantages. For example, it is almost impossible to make big changes after the clay materials are dried and hardened. The traditional clay material determines the need for the archetypal engineer to be extremely experienced, and there can be no obvious mistakes in the production.

The high demand for technical talents is also reflected in the meticulous production. When using traditional clay materials to make more than 10 cm high figures, the face of the figures is often only the size of the fingernails of the thumbs, and its small size will also bring great challenges to the production.

Therefore, for quite a long time, it is very difficult for college students in China to enter the manual industry. However, there is no such problem when the 3D printer is imported after the digital modeling technology is used in the computer. Because it is easy to modify, the requirements for talents will be reduced relatively.

4. Difficult to modularize design and production

There are a lot of different costumes and dynamic shapes of the same role in the handmade office. If modular design and production can be realized, the efficiency and production quality will be greatly improved. Modular design and manufacturing refers to the design and manufacturing methods that different model parts can be reused, such as body parts, hats, clothing, accessories, etc., which can be directly used in the next design. Obviously, the hand-made prototype made of clay can not be directly made into another set of hand-made modeling, that is to say, each hand-made prototype using the traditional method almost needs to be re made from the beginning to the end, which undoubtedly increases the production difficulty, especially greatly increases the production cost.

Too expensive for MAKER? 3D Printer Makes Animation Easy Comes Into The True-02

Conclusion: the main advantage of using 3D printer to print handmade products is that it breaks the limitation of traditional production technology, makes the design and production of handmade prototype more efficient, enriches the production effect, reduces the cost of design and production, and improves the competitiveness of products in the market.

Sources from: https://creality3dpro.store/blogs/news